How HausTracker Works
The lifecycle only works if you can find what you stored. That's why every asset in HausKloud carries its context - from ingest to archive, from cloud to tape.
You can have the most cost-efficient archive in the world. If you can't find anything, it's worthless.
Assets get separated from their story. A year later, nobody knows what campaign that footage was for, who the talent was, or why it matters.
Metadata lives in spreadsheets, emails, and tribal knowledge. Move assets to a new tier? The context doesn't follow.
You're paying to store files you'll never find again. The archive grows, but its value doesn't.
Enterprise MAM solutions cost six figures and take months to deploy. Most teams only need 10% of the features — and pay 100% of the complexity.
In HausKloud, context is captured once and persists through every stage of the lifecycle.
Assets enter the system with full production context: brand, campaign, talent, crew, dates, locations. Tagged once, at the source.
Metadata embeds into files via XMP sidecars. AI logging enriches the index. Context travels with the media.
Full-text search across your entire archive. Find by brand, director, campaign, date range - any field you captured.
Catalog persists even when tapes are offline. Search your deep archive, know exactly which tape to pull - before you pull it.
The browser-based interface that ties it all together. Add entries, query your archive, jump to visual indexes - no technical expertise required. Just open, click, and find what you need.
HausTracker metadata flows into the tools you already use.
An archive that gets more valuable over time - not less.
Ten years from now, you'll still know exactly what's on that tape, who shot it, and why it matters. That's the difference between storage and an asset.
Let's talk about how HausKloud keeps your assets findable - forever.
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